The infraNET Project and
Faculty of Math, University of Waterloo
The 2003 J.W. Graham Medal Seminar
Highlights from the Essential Guide
to the Software Business
Recipient of the 2003
J.W. Graham Medal in Computing & Innovation
Friday, June 13, 2003
2:30 p.m. - 4:00 p.m.
Davis Centre, Room 1302
University of Waterloo
Software business startups can be
thrilling, painful, rewarding and exhausting. As a startup takes form,
essential activities begin: money is raised, a product is created, selling
begins, people are hired, and the company finds itself in the news. Suddenly,
four key constituencies have come to life: there are investors,
customers, employees and the media, all demanding attention. It soon
becomes evident that success requires more than great technology and a
great product. The creation of sales, marketing, and customer service
capabilities becomes central to survival and success.
Not surprisingly, issues soon emerge
which are not typically part of the curriculum in Computer Science. Fortunately,
a strong background in math is a great head start in dealing with many
matters of business. Those who have studied Computer Science will
enjoy recognizing many familiar abstractions as they explore the world
of business and finance.
From the perspective of a Computer
Science graduate, Dave will discuss the essential aspects of a
software business, look at the special issues in startup businesses, as
well as share interesting vignettes from the different worlds of
enterprise software sales, business acquisitions, and startup finance.
David Boswell has enjoyed a broad
range of action-packed experience in the software industry, on the
management teams of software enterprises ranging from startups to large
multinationals. After graduating from UW, Dave stayed on campus
developing compilers and operating systems at the Universitys
Computer Systems Group, and teaching in the Computer Science
Department. In 1988, Dave joined the management team of UW spin-off
WATCOM Systems, which became recognized as an industry leader in PC
development tools and database systems. In 1993, WATCOM was acquired
by Powersoft Corporation, and it in turn by California-based Sybase,
Inc. While at Sybase, Dave held several senior management positions
including VP & GM of the Waterloo-based SQL Anywhere business.
In 1998, Dave became CEO of UW
spin-off LivePage Corporation, an innovator in the application of
SQL-based web content management. LivePage was acquired by Janna
Systems, Inc., and in turn by software giant Siebel Systems of
California. Most recently, Dave was VP and General Manager of Siebels
Institutional Finance business, focused on Siebels Wall Street
Dave holds B. Math and M. Math degrees
in Computer Science from the University of Waterloo. When not thinking
about the software business, Dave enjoys flying helicopters.
David will receive the J.W. Graham Medal
in Computing and Innovation at convocation at the University of
Waterloo on June 14, 2003.
For more information
The infraNET Project
Computer Systems Group, University of Waterloo
This seminar is sponsored by the Faculty
of Mathematics and The infraNET Project, University of Waterloo.
The infraNET Project, initiated by the
University of Waterloo in 1996, is a partnership to advance Web and
Internet technologies. Its founding partners are: INFORIUM, MKS, Open
Text, RIM, Sybase (Waterloo) and Waterloo Maple.
We also gratefully acknowledge the
assistance of the Institute for Computer Research, University of